Founded in 2010 at Brigham & Women's Division of Pharmacoepidemiology & Pharmacoeconomics [DoPE] and now operating within Boston Medical Center, we're the only national technical assistance and capacity-building resource center for clinical outreach education.
Our mission? Increasing access to evidence-based, interactive education for front line clinicians on the topics that matter most to their patients. We train and support health educators so they can provide the best tools and resources to clinicians, focusing on health crises and clinical challenges ranging from substance use to chronic disease management.
Whether we're training new educators from state and local public health departments, helping organizations develop their campaign messaging, creating and refining resources and tools to strengthen educators' success rates, or connecting educators through our extensive Partner Network and annual conference series, we're always working to amplify the powerful impact of clinical outreach education.
Building Better Relationships with Clinicians
When clinical health educators provide support to clinicians and build trusting, long term relationships, those clinicians then make better, evidence-based decisions, and those decisions improve the health of diverse populations, including underserved patients who need it the most.
The result? Increased cancer screenings, reduced overmedication in the elderly, more access to sexual health education resources, fewer overdoses from opioid addiction, lower rates of new HIV infection, and more. Learn about the various clinical areas we support, and how our partners' interventions are improving health outcomes across the nation.
Why do clinicians need educational visits?
Busy clinicians need an accurate, ongoing source of current data about the comparative effectiveness, safety, and cost of treatments. Clinicians have many competing demands for their time; trying on their own to assemble current evidence from a continuous influx of research is incredibly challenging.
As a result, many clinicians may be unaware if better alternatives exist for prescribing, prevention, screening, and patient education. They may also need support, coaching, and practical tools to help them adopt new, evidence-based approaches to patient care.
That's where AD steps in. Combining an interactive outreach approach with best evidence, trained academic detailers meet with clinicians to assess individual needs, and needs of the practice. These educators then offer tailored, evidence-based clinical recommendations.